ABOUT THE BOOK!
I wrote this book after having studied Customer behavioural patterns practically over the past 12 years and gathering indepth knowledge around their purchase triggers and the indices that ensure repeat purchases.
This book shows you why data-acquisition as a means to understand customer behaviour is essential to your business. It gives you a global outlook for your business while balancing it out with local scenarios to tackle your stage of business.
With years of experience and voracious knowledge acquisition, Tokunbo has been able to open us up into a world many people are not talking about which holds a major key to the success of any business!
From her one on oneinteractions, to brand examples, she exposes you to the skills you need to acquire to run a successful relationship with your customers and what to do when things go awry.
Consultant and Counselling Psychologist
I read through without leaving any line. Powerful and inspiring insights to knowing your customer.
Founder, Archarmond Concepts
Amazing delivery, engaging contents all through
CEO, GoldRichie Consults